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	Advertising Federation of Australia Advertising Federation of Australia Australasian Promotion Marketing Australia Australasian Sponsorship Marketing Association Australian Association of National Advertisers Australian Commercial & Media Photographers Association Australian Direct Marketing Association Australian Graphic Design Association Australian Indigenous Communications Association Australian Institute of Professional Photography Australian Interactive Media Industry Association Australian Marketing Institute Direct Selling Association of Australia Inc Graphic Arts Merchants Association of Australia Inc Illustrators Australia Marketing Association of Australia and New Zealand National Agricultural Commodities Marketing Association Outdoor Media Association Photo Marketing Association International

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	Industry Breaking News
	Branding the Grocery Shopping List 07/01/2009 07:35 am It is interesting to note that consumers will almost always buy exactly what they put on their shopping list. If they write down flour, they are going to buy flour. What do you think will happen if they write Gold Medal Flour on their list? Getting the consumer to write your brand name on thei ... Read Full Article Atheist bus campaign spreads the word of no God nationwide 07/01/2009 04:20 am Anyone who has spent a chilly half-hour waiting for a double-decker may already have doubted the existence of a deity. But for those who need further proof, a nationwide advertising campaign aimed at persuading more people to "come out" as atheists was launched today with the backing of so ... Read Full Article Rudd spends $11.5m telling us to spend 07/01/2009 12:01 am THE PM has followed his own advice to "spend, spend, spend" by racking up an $11.5m advertising bill. ... Read Full Article Free publicity or paid advertising? 07/01/2009 12:00 am It’s not always easy to recognise the difference between free publicity and paid advertising. ... Read Full Article The French Ban Ads on Public Television 06/01/2009 03:05 pm The French Government has banned ads on public television in prime time as part of its media reforms. There is a debate raging about whether this is a good thing, or part of an evil plot by the President to starve state broadcasters of funds. An interesting twist on the debates we have here about SB ... Read Full Article

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